Google uses the Cricket World Cup 2007 to show the usefulness of some of its tools by connecting them to an important event. The most successful promotion of a Google product so far happened last year during a contest that advertised the movie „The Da Vinci Code”.
For the 2007 Cricket World Cup Google offers, amongst others:
- two gadgets for the Personalized Homepage that display the scores and the latest news about the event
- five gadgets for Google Desktop, including one that lets you view the latest YouTube videos related to cricket matches
- a blogging contest for the best blog that covers the event (the blog should be hosted at Googles Blog*Spot)
Unfortunately, someone at Google-HQ slept during his/her HTML-tutorial. Therefore, no background color has been set for the homepage:
But that is just a minor annoyance. ;)
If you do not understand the title of this blog, please read Douglas Adams, Life, the Universe and Everything..