Why „Social Media” will fail in Austria

Luis wrote a nice blog post on why organisations should not ban social media. In doing so, he wrote a nice list, why (in my opinion) – at least the larger companies in Austria - won’t adopt Social Media in the near future:

  1. Social media is a fad.
  2. It’s about controlling the message.
  3. Employees will goof off.
  4. Social Media is a time waster.
  5. Social media has no business purpose.
  6. Employees can’t be trusted.
  7. Don’t cave into the demands of the millennials.
  8. Your teams already share knowledge effectively.
  9. You’ll get viruses.
  10. Your competition isn’t using it, so why should you?

After listing these IMHO true arguments, he tries to rebuff them. Unfortunately, at least in my opinion, the arguments are too soft, not money/business related enough, to really debase the above mentioned points for a lot of Austrian decision makers.

But read for yourself. ;)

10 Reasons NOT to Ban Social Media In Organisations - The Meme

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[Montag, 20100816, 17:48 | permanent link | 0 Kommentar(e)

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„Leyrers Online Pamphlet“ ist die persönliche Website von mir, Martin Leyrer. Die hier veröffentlichten Beiträge spiegeln meine Ideen, Interessen, meinen Humor und fallweise auch mein Leben wider.
The postings on this site are my own and do not represent the positions, strategies or opinions of any former, current or future employer of mine.

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